Somebody Turn up the Heat!
// January 11th, 2010 // No Comments » // marketing
This weekend was the US Army Bowl game in San Antonio. I was working as promotional staff for the US Army. It’s a lot of fun, but it seems it’s always on the coldest weekend of the year!
We worked Thursday, Friday and Saturday OUTDOORS in sub zero temperatures. The 7am start time was pretty brutal. It was about 19′F. Thankfully on Saturday the sun was shining and there was no wind, so the 20′F wasn’t so bad…
The marketing company is charge did a great job of providing everyone with a super warm branded jacket. They also made sure we had plenty of water and hot coffee. The first 2 days we had those outdoor heaters and they also gave us hand warmers. I learnt that although these are great in pockets, they shouldn’t be used on bare skin. I had burns at the end of the day on my wrists…
There was a lot of staff originally scheduled, however, after we were given a security briefing about some guy who was supposed to be upset at the US Army after he couldn’t enlist, as well as the super frigid temperatures, we still had a decent turnout, but a lot of staff didn’t show.
The US Army bowl is the Army’s biggest promotional event of the year. They had teams come in from bases all over the US. It’s a fantastic display of the different jobs available in the US military, as well as a look at some of the future technologies, and a way to meet and thank some of the troops for their service. Everybody loves the give aways. I grabbed a couple of metal water bottles and a camo hat for myself. Everybody wanted our jackets, but even we had to hand those back in every day… They actually had us hand over our drivers license in the morning to get one and swap back again at the end of the day to ensure they didn’t wall walk off.
Of course, now that I can be back indoors and enjoy the warm office space the Ideagin folks let me use, it’s finally warmed up outside. Oh well, such is life!
Folks at the Ideagin office are excited today. I came in to find I had been moved into the main room next to Rebel. It was lonely by myself in the big space, so this is nice. Tomorrow they’re getting all new furniture for the Idea Finishing School. Should be a fun day.


